{"id":673,"date":"2019-04-25T10:20:30","date_gmt":"2019-04-25T10:20:30","guid":{"rendered":"https:\/\/cobaassociates.com\/?post_type=project&#038;p=673"},"modified":"2019-05-10T13:48:33","modified_gmt":"2019-05-10T13:48:33","slug":"brc-belgrade-running-club","status":"publish","type":"project","link":"https:\/\/cobaassociates.com\/project\/brc-belgrade-running-club\/","title":{"rendered":"BRC Belgrade Running Club"},"content":{"rendered":"<p>The group of trained enthusiasts decided to unify their rich offer and create a memorable visual style that will make it instantly clear &#8211; BRC is in the house, lets RUN.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-675\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp4.jpg\" alt=\"\" width=\"1920\" height=\"692\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp4.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp4-300x108.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp4-500x180.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp4-768x277.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-676\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp3.jpg\" alt=\"\" width=\"1920\" height=\"671\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp3.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp3-300x105.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp3-500x175.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp3-768x268.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>Belgrade Running Club existed under different names, each covering a specific course, and under different logotypes, for years.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-696\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp9-1.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp9-1.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp9-1-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp9-1-500x281.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp9-1-768x432.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>The logo had to be bold and dynamic, intersected with lines depicting roads. The mark had to be unmistakably linked to a city where it all happens \u2013 the famous statue of Victor shown through hand drawn illustrations, statue caught in a moment of movement.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-678\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp5.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp5.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp5-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp5-500x281.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp5-768x432.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>They\u2019ve decided to build a hub on the Sava river boardwalk, in vicinity to the running track, that will gather all the running lovers, now having a place to train, chat, drink squeezed juices and spread the culture.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-707\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp27.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp27.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp27-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp27-500x281.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp27-768x432.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-708\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp26.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp26.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp26-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp26-500x281.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp26-768x432.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<div id=\"BRC_Coba_Galery1\" class=\"carousel slide carousel-fade\" data-ride=\"carousel\">\n  <div class=\"carousel-inner\">\n  <div class=\"carousel-item  active\">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp12.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp12.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div><div class=\"carousel-item \">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp11.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp11.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div><div class=\"carousel-item \">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp13.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp13.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div><div class=\"carousel-item \">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp14.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp14.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div>\n  <\/div>\n  <a class=\"carousel-control-prev\" href=\"#BRC_Coba_Galery1\" role=\"button\" data-slide=\"prev\">\n  <svg version=\"1.1\" id=\"Ebene_1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"18px\" height=\"40px\" viewBox=\"0 0 18 40\" enable-background=\"new 0 0 18 40\" xml:space=\"preserve\">\n   <g id=\"Ebene_2\">\n   <g>\n   \t<polygon points=\"16.3,40 0.3,20 16.3,0 17.7,1 2.5,20 17.7,39 \t\t\"><\/polygon>\n   <\/g>\n   <\/g>\n   <\/svg>\n          <\/a>\n          <a class=\"carousel-control-next\" href=\"#BRC_Coba_Galery1\" role=\"button\" data-slide=\"next\">\n          <svg version=\"1.1\" id=\"Ebene_1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"18px\" height=\"40px\" viewBox=\"0 0 18 40\" enable-background=\"new 0 0 18 40\" xml:space=\"preserve\">\n           <g id=\"Ebene_2\">\n           \t<g>\n          \t\t<polygon points=\"0.3,39 15.5,20 0.3,1 1.7,0 17.7,20 1.7,40 \t\t\"><\/polygon>\n           \t<\/g>\n           <\/g>\n           <\/svg>\n\n          <\/a>\n<\/div>\n\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-686\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp8.jpg\" alt=\"\" width=\"1920\" height=\"1000\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp8.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp8-300x156.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp8-500x260.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp8-768x400.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>The slogan \u201cWe run this together\u201d was created to gather the community under a shared feeling of belonging, of the same goals, while keeping in mind that each person is monitored and guided by a dedicated professional.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-698\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp10-1.jpg\" alt=\"\" width=\"1920\" height=\"736\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp10-1.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp10-1-300x115.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp10-1-500x192.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp10-1-768x294.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-687\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp17.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp17.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp17-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp17-500x281.jpg 500w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp17-768x432.jpg 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<div id=\"BRCGallery_Apparel1\" class=\"carousel slide carousel-fade\" data-ride=\"carousel\">\n  <div class=\"carousel-inner\">\n  <div class=\"carousel-item  active\">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp18.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp18.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div><div class=\"carousel-item \">\n                <img decoding=\"async\" class=\"d-block w-100\" data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp19.jpg\"\n                    alt=\"slide\" 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data-src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp20.jpg\"\n                    alt=\"slide\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp20.jpg\"\n                    data-holder-rendered=\"true\">\n            <\/div>\n  <\/div>\n  <a class=\"carousel-control-prev\" href=\"#BRCGallery_Apparel1\" role=\"button\" data-slide=\"prev\">\n  <svg version=\"1.1\" id=\"Ebene_1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"18px\" height=\"40px\" viewBox=\"0 0 18 40\" enable-background=\"new 0 0 18 40\" xml:space=\"preserve\">\n   <g id=\"Ebene_2\">\n   <g>\n   \t<polygon points=\"16.3,40 0.3,20 16.3,0 17.7,1 2.5,20 17.7,39 \t\t\"><\/polygon>\n   <\/g>\n   <\/g>\n   <\/svg>\n          <\/a>\n          <a class=\"carousel-control-next\" href=\"#BRCGallery_Apparel1\" role=\"button\" data-slide=\"next\">\n          <svg version=\"1.1\" id=\"Ebene_1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"18px\" height=\"40px\" viewBox=\"0 0 18 40\" enable-background=\"new 0 0 18 40\" xml:space=\"preserve\">\n           <g id=\"Ebene_2\">\n           \t<g>\n          \t\t<polygon points=\"0.3,39 15.5,20 0.3,1 1.7,0 17.7,20 1.7,40 \t\t\"><\/polygon>\n           \t<\/g>\n           <\/g>\n           <\/svg>\n\n          <\/a>\n<\/div>\n\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-701\" src=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp23.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp23.jpg 1920w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp23-300x169.jpg 300w, https:\/\/cobaassociates.com\/wp-content\/uploads\/2019\/04\/BRCp23-500x281.jpg 500w, 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