Not your ordinary space, thus not your ordinary identity. The concept of the company is based on enriching the spaces with nature, thus creating an inspiring, healthy and welcoming environment.
The Vita Verde brand was created with the very notion of landscape architecture in mind.
The minimalist typographic approach and the simplification of the plant form into the VV sign directly juxtapose the notion of enriching the space with plant life and architectural rules as its core methodology.
Additional hatch patterns, commonly used in architectural drawing, add an occasional visual device to complete the whitespace and simple typographic elements.