About Us

For over 15 years now, we at Coba&associates have been crafting bold, forward-thinking brand identities with passion and integrity.

The Approach

 

TRUTH
Determining the tangible assets of your brand by defining its core functionality and purpose

MEANING
Shining the light on all rational solutions your brand brings to its customers

EMOTION
Finding the reasons why customers fall in love with your brand

The Process

Intro

Research/ Workshop/ Questionnarie

We create a plan using a simple working map with clear goals. This helps us structure your brand, define its place in the minds of customers, summarise total benefits, find all touch-points and finally see which possibilites for brand innovations there are.

Making

TME approach/ Concepts/ Presentation

Our Truth-Meaning-Emotion approach helps us understand your brand from all angles thus create a meaningful and justified base for the creation of different concepts we present you in our Delivering phase.

Delivering

Debrief/ Finalization/ Implementation

We go through the debrief where all of your comments are gathered on one place, make all the agreed changes and start the implementation of the approved concept on all of the listed materials.

Our Clients

TECHNOLOGY & BUSINESS, PROFESSIONAL SERVICES

Artoo
Atelier 01
Beoland
Bojović Drašković Popović
& Partners
BOSCH
British Concil
Clarity HLTH
Centar za promociju nauke
Centar za upravljanje projektima
CityCo
Condata
Delta Holding
Dunav osiguranje
Elixir group
Eparhija Prizren
AgroAkcelerator
AIK Banka
Epicular
Fertist
First bank Romania
Fourtec
Genial
Grafomarket
JAZAS
KBC Banka
Marlo farma
Media Centar
MediGroup
Ministarstvo poljoprivrede
Ministarstvo saobraćaja
Mirabank
Montera
MTV Adria
N1
Novohem
Nubanet
Pravoslavni bogoslovski fakultet
Samsung
Škoda auto
Srpska pravoslavna crkva
Sun Moon and Stars
Swisscom
Targo Telekom
Torlak
TSG Law office
Turistička organizacija Srbija
Uljarice Bačka
USAID
Victoria Group
VK Partizan
Wireless media
Zepter

LIFESTYLE

Belgrade Running Club
Beohemija
Comunale
Culinaria
Elfi
Fast Monus
Hommage cosmetics
Kristina Kovač
Mačinković
Maxers
Nomenclature
Philip Morris

FOOD & BEVERAGES

Adonis
Adore
Banjalučko
Belgrade Urban Destillery
Birano
Black and Brown
Carlsberg
Max Medica
Mitsides point
Mlekara Kuč
Mlekara Zlatibor
Moravska kafa
Nature’s plan
Niška pivara
Noćna frajla
Nutricima PZ Cussons
Ozzy
Perun
Polimark
Radenković rakija
Rakia Bar
Sirogojno company
Standard
Stara Škola
Tikveš
Valletta
Veličković vinarija
Vinarija Čoka
Vivolo
White Cat Vodka
Doncafe
Dream of Cookies
Durum Pasta
Fruvita Moov
Fun & Fit Cereals
Standard Gin
Global Food
Imlek
Kaš craft beer
Kozari
Lav pivo
Little blue pot

HOSPITALITY & PLACEMAKING

100
Banana Split
Bar Central
Dorćol Guide
Forza Hotels
Gadost
Gajba
Grand Casino
Grand Hotel
Hotel Park
Kućica
Ludost
Mali pijac
Mladost
Pavilion Hotel
Peppe’s pizza
Porto Montenegro
Radost Disco Grill
Square Nine Hotel
Smokvica
The One Eko Atlantic
Viceroy Kopaonik

MEDIA & EDITORIAL

Lumen Magazine
Original Magazin
The Square
The Square Nine Journal
Living Belgrade
Dorćol
M3X
Porto Montenegro Guide
Porto Montenegro Journal
Designed.rs